It’s no secret that Black Friday and Cyber Week are great times to find deep discounts on the hottest toys like LEGO, but they aren't the only times you can score savings. If you know where and when to shop, you can snag awesome deals on LEGO products at any time of the year. To help you save on your next LEGO purchase, we’ve created this guide to LEGO products and deals.
LEGO was first introduced in 1932, and ever since then, it’s had a special place in the hearts and imaginations of kids and adults of all ages. These little interlocking plastic bricks might not seem like much on their own, but they can be used to create everything from cute little LEGO houses to your favorite scenes from movies like Harry Potter and Star Wars. There are also LEGO sets available for children as young as one and a half to adults so that everyone can play.
Best LEGO deals 2023
LEGO products can be a bit pricey when they aren’t on sale. Thankfully, you can shop the following LEGO deals right now:
- 39% off - LEGO City Farmers Market Van 60345 Building Toy Set: $27.48 (orig. $44.99) at Amazon
- 39% off - LEGO QLT Flower House Building Set: $34.99 (orig. $56.99) at Amazon
- 30% off - LEGO Speed Champions McLaren Elva Toy Car: $19.99 (orig. $28.93) at Walmart
- 20% off - LEGO Star Wars Luke Skywalker's X-Wing Fighter 75301 Building Toy: $40 (orig. $49.99) at Amazon
- 20% off - LEGO Ideas Fender Stratocaster 21329 DIY Guitar Model Building Set: $95.99 (orig. $119.99) at Amazon
- 20% off - LEGO Speed Champions Lotus Evija 76907 Race Car Toy: $15.99 (orig. $19.99) at Amazon
- 20% off - LEGO Harry Potter Hogwarts: $15.99 (orig. $19.99) at Amazon
- 20% off - LEGO Creator 3in1 Majestic Tiger 31129 Building Kit: $39.99 (orig. $49.99) at Amazon
- 20% off - LEGO Star Wars OBI-Wan Kenobi’s Jedi Starfighter 75333 Building Toy Set: $23.99 (orig. $29.99) at Amazon
- 20% off - LEGO Super Mario Adventures with Mario Starter Course 71360 Building Kit: $47.99 (orig. $59.99) at Amazon
- 20% off - LEGO Marvel I am Groot 76217 Building Toy Set: $43.99 (orig. $54.99) at Amazon
- 20% off - LEGO Super Mario Peach's Garden Balloon Ride: $39.99 (orig. $49.99) at Target
- 20% off - LEGO Jurassic Park T. Rex Breakout Set: $79.99 (orig. $99.99) at Target
- 20% off - LEGO Star Wars Ambush on Ferrix Andor Series Set: $55.99 (orig. $69.99) at Target
- 20% off - LEGO Jurassic World T. Rex & Atrociraptor Dinosaur Toy: $79.99 (orig. $99.99) at Target
- 20% off - LEGO Super Mario Big Bad Island Expansion Set: $35.99 (orig. $44.99) at Target
- 20% off - LEGO Speed Champions 007 Aston Martin Toy Car: $15.99 (orig. $19.99) at Walmart
Do LEGO products go on sale?
As you can see from the deals listed above, LEGO products do go on sale. In fact, you can find LEGO deals just about any time if you know where to look. Amazon is one of the retailers that routinely offers great LEGO deals.
Another way to find deep discounts on LEGO products is to wait until Black Friday, Cyber Monday and holiday sales. During this time, many retailers offer bargains on LEGOs because they know many people love to give these little bricks as holiday gifts.
Where can you find LEGO products on sale?
Amazon should be the first place that you look for LEGO deals. This online-only retailer is famous for discounting LEGO products all year. However, Amazon isn’t the only place to find LEGO bargains. You can also check out the following retailers to save big:
- Best Buy often features discounts on popular LEGO sets and lines.
- LEGO's website itself is a great place to check for exclusive sets you won’t find anywhere else.
- Target tends to offer a good supply of LEGO sets, which are sometimes discounted.
- Walmart is a reliable destination for good deals on LEGO products.
If you want to enjoy benefits, like the ability to earn points on purchases from LEGO.com, receive special promotions and get early access to exclusive LEGO sets, you’ll want to become a LEGO VIP. It’s free to sign up for a LEGO VIP account and it’s a great way to save!
What types of LEGO products are available?
The world of LEGO is just as vast as it is fun. LEGO has made sets based on popular movies, TV shows and even video games. This beloved brand also makes LEGO sets for children as young as a year and a half old. It also makes products for adults because you’re never too old to enjoy playing with LEGOs.
Here are the LEGO products that are available:
- Preschoolers can enjoy playing with larger LEGO bricks known as DUPLO blocks. They are available as an assortment like in the Deluxe Brick Box as well as in specific playsets like the Frozen Ice Castle and the Race Cars set.
- Once kids turn four, they can start enjoying the traditional LEGO blocks with basic playsets like the Police Patrol Boat and the Horse Training and Trailer.
- By age six, the LEGO sets are becoming a bit more detailed and there’s also more variety, which means kids can enjoy everything from animal-themed LEGO BrickHeadz to the Mario-themed LEGO sets.
- Children ages nine and up have more dexterity and patience, so they can start playing with more complex sets, such as the Hogwarts Clock Tower and Olivia’s Space Academy.
- There are also LEGO sets available for teens that take things to the next level. There are Star Wars-themed sets like the AT-AT and the Imperial Light Cruiser as well as the cool New York City skyline set.
- LEGO didn’t forget about the adults who are young at heart. It offers sets that are just as fun as they are challenging. There are sets from the Architecture collection and cool options from the innovative Ideas collection that range from the Seinfeld set to a working globe.
In addition to LEGO building sets, you can also buy fun merchandise to show your love for these interlocking blocks. The brand offers keychains, clothing, stationery and even storage solutions.
